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Medium term objectives
It is the intention to capitalise on the success of the London Shebeen and to open similar venues in:
Amsterdam
Paris
Munich or Berlin
New York
Chicago
It is not the intention to establish a mass-market franchise but to keep the identity of the Shebeen exclusive.
So far as possible, the projected expansion will be funded out of profits. However, outside capital may be sourced if it is considered to be more advantageous for the charitable aims of the company so to do.
While the initial repatriation of profits will be going to southern Africa, the net may be broadened to include deprived areas in other countries/continents.
Similarly, the theme of each Shebeen may change to encompass other cultures outside of Africa, e.g. Australia, New Zealand, South America.
Key People in the Business:
Nigel A Johnson CIMA, Chief Executive:
Christopher Martin O’Brien FCA , Financial Director:
Chris spent 25 years in a variety of financial management positions in industry including Finance Director in the contract furniture trade and Divisional Finance Director of a medium sized public food group. He formed own Chartered Accountancy practice in the early 1990’s and has been running this since along with directorships in other ventures. He has been involved in the startup of a number of businesses over the last 10 years and has built a successful practice in the owner managed business sector.
Staffing
The staffing will comprise of two shifts, under a General Manager, each as follows:
2 Deputy Managers.
2 Chefs.
2 Senior Bar Stewards
12 Bar Staff
8 Security
20 Other staff (kitchen/wash up/waiters etc.)
Other staff:
Entertainment’s Manager
Bookkeeper
Sound/Lighting Engineers
Resident Dancers/Singers
Press Relations Officer
Other services will be bought in as necessary.
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